Value-Proposition
From Tel-Aviv to Shanghai and from Antwerp to Dubai, the diamond bourses of the world form the axis around which national diamond industries rotate. In some ways Canada's diamond industry has been slower to mature—waiting until 2010 to open its own diamond trading hub. As a result, the Diamond Bourse of Canada has faced a unique challenge: to demonstrate to a population of traders, who have hitherto operated without a central trading hub or association, the direct and indirect benefits that can be accrued through the use of a trade facilitating entity such as a diamond bourse. To that end, the Bourse has devoted considerable efforts into formulating and articulating a compelling value-proposition that caters specifically to the needs of both diamond dealers and diamond retailers.
The information below contains a brief summary of the Bourse's unique value-proposition, as it applies to diamond
Dealer-Specific Value-Proposition
At the heart of the Diamond Bourse of Canada, are the diamond dealers and merchants, who operate all across the country, and form a crucial component in the Canadian diamond market and industry. Canadian diamond dealers form the bulk of the Bourse's membership, and majority of diamond traded and sold in Canada, pass through their hands.
Dealers see a return on their investment in membership through five primary avenues:
Bourse members should experience a reduction in the costs associated with some of the services that they require for their daily operations, such as shipping, lab services, or equipment costs.
Members enjoy unprecedented access to a large pool of diamond retailers, increasing their ability to move inventories, and gain new commercial contacts.
Information is power. Bourse members have additional access to often vital information, such as current market conditions, trends, shifts, and potential future changes and opportunities.
Bourse members have internal access to an expanded pan-Canadian network of diamond dealers—substantially increasing their ability to develop new business relationships.
Members have access to unique services, such as a bonded facility and a pan-Canadian diamond and gemstone trading system that are available exclusively to members.
Retailer-Specific Value-Proposition
The Bourse sees diamond retailers, as vital participants in the activities of the Bourse. Consequently, the Bourse has decided to place special emphasis on adding a select group of high-quality retail members to its ranks. We believe that as those retailers become Bourse members, they should experience a swift return on their initial investment.
The following list highlights the Bourse’s value-proposition for retailers:
Bourse membership will help the retailer obtain the inventories they need, when they are needed, and at the best possible price.
Bourse membership will provide the retailer with direct access to a secure trading and business location, and a variety of facilities and services that have been designed specifically to facilitate and support the trading of diamonds.
Bourse membership will expand the depth and scope of the retailer’s current commercial network, and enable the retailer to capitalise on new business opportunities.
Bourse membership allows the retailer to make full use of the Bonded Warehouse facility located at the Bourse.
The retailer will have full access to a Toronto downtown location where they could meet clients, conduct business, or just wind-down after a business meeting or a long day at the office.
Bourse membership bestows a aura of respectability upon the member’s firm, and lends credibility to its diamond and gemstone operations, while helping it stand out.
